In an exclusive interview with Eleven Media, Sydney based Defiant Digital confirmed and elaborated on the power of SEO in a marketing funnel.
Showing up on page one of google when someone is looking for the solution that a business solves, is one of the most powerful, high converting and cost effective ways to grow. It’s possible to achieve this with the right SEO strategy and it will not only help drive more leads and sales, but it also creates a ‘top of funnel’ audience that is in hunt mode and actively looking to solve a problem.
Eleven Media’s independent investigations found that search engine optimization, often referred to as SEO, is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine such as Google. SEO refers to the improvement of unpaid results, often referred to as organic results and excludes visitors via the purchase of paid placement advertising such as Google Ads on the Google search engine platform.
Jamie Kritharas, Founder and Head of Growth of Defiant Digital said this when interviewed by Eleven Media, “Retargeting a warm audience that’s found you themselves in a Google search result converts far higher than bringing cold prospects into the top of your funnel and we’ve seen incredible results with harnessing the power of SEO in our client’s marketing mix”
To learn more about Defiant Digital and their range of search engine optimization services, visit their website here: https://www.defiantdigital.com.au
About Defiant Digital
Defiant Digital is a full-service digital marketing agency trusted by Australia’s leading brands and SME’s. The ROI driven team is led by highly experienced experts with an outstanding track record and one goal, to deliver high performance digital strategies that are aligned with their client’s long term vision.
They have an experienced team of specialists in both paid advertising and search engine optimization strategies for the largest of corporates in any industry or niche.
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